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If you’re looking to sell online, there’s a lot to consider. If you’ve built an e-commerce site before, you might have learned a thing or two about the fundamentals of how your site works — but that doesn’t mean you know everything. There’s a lot to consider when you’re designing your e-commerce website, and if…
A content marketing plan is the roadmap you use to launch, execute and measure your content marketing strategy. In this post, we’ll show you how to create an effective content marketing strategy, so you can build your content marketing from scratch or revamp what you’ve got. Let’s face it—the content we produce isn’t perfect. We…
If you’re going to master the art of writing for your company, you have to get past a few major mistakes. Copywriting is a skill that needs to be learned—but it doesn’t have to be a difficult one. In fact, the average copywriter struggles with only a few of the 20 biggest mistakes that we’ll…
Getting traffic to your website is often the biggest challenge that webmasters face. Most websites have one goal: to sell something. Yet getting traffic to your site isn’t always straightforward. You need to be strategic and think outside the box. There are a few techniques that you can use to increase traffic to your website….
Whether you’re writing a sales pitch, an ad, a newsletter or a blog post, these simple habits will give you a powerful advantage over your competitors. What would you guess is the single most important element in effective writing? I’ll give you a hint: It’s not grammar, spelling or even punctuation. Rather, it’s the writing…
How to Avoid Blogging Writer’s Block at All Costs No matter how many articles you read, how many outlines you write up in a Word document, or how many people you ask for advice, there will always come that time where you experience an impenetrable writer’s block. Often times, writer’s block is triggered by lack…
My friend, Ben, and I started working on freelance website design projects together over 10 (!) years ago. As we got busier, we decided it was time to start working under a more formal studio-type entity. We had some friends who were putting together a record label called “Do it Together”. Since we had made…